e.l.f.

e.l.f. - Reviews and experiences

Average rating
7.4 /10
Based on 27 reviews
Oct 2023-Jun 2026
Star distribution
54x
47x
313x
23x
10

Review transparency

Origin: voluntary submissions: no post-purchase invitations, no rewards
Verification: no standard purchase verification; basic checks against abuse
Moderation: spam/advertising/personal data is removed
Response & dispute: company can respond; users can report reviews via "Report review"

Reviews (27)

Almost walked away, glad I didn’t

Communication

I was scrolling over coffee when a buddy sent the link and honestly I almost ignored it — had a bunch of red flags in my head. After ordering I noticed my card was charged twice and the tracking went all weird (said delivered, I had nothing). Their site even didn’t show my order for a bit, weird. I messaged support a few times; first they said “give it 48 hours” and then went quiet. I pushed a bit more, called, and eventually they refunded the extra charge and re-sent the item. It arrived late but intact, and the second time their communication was better (finally). Still annoyed by the runaround, but the product and price were fine. So yeah, skeptical at first, ended up satisfied enough to keep it — just be ready to follow up.

Unreliable order confirmation

Communication

I recently bought something from this company and I am really not happy with how they are communicating about my order. I haven't got any message confirming that my order is on the way. When I tried to track it on their website, I couldn't find my order number. This is so unprofessional and it's making me frustrated and confused. I tried emailing them but they haven't replied, which just makes me even more disappointed. I really suggest not buying from this company because they are not reliable at all.

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About e.l.f.

e.l.f. Cosmetics, short for Eyes Lips Face, is an American cosmetics brand based in Oakland, California. Founded in 2004 by Joseph Shamah and Scott Vincent Borba, the company offers a wide range of makeup and beauty products, including eyeshadow, eyeliner, mascara, lipstick, and foundation among others. e.l.f. Cosmetics is known for its affordable pricing and high-quality products. The company prioritizes cruelty-free processes and has been vegan and cruelty-free since its inception. e.l.f. has gained a significant online presence and popularity through its direct-to-consumer sales model, leveraging social media and digital marketing to expand its reach.

Contact Information

🌐 elfcosmetics.com

Last update: June 12, 2026

Website (Partner link)

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