
Maidenform - Reviews and experiences
Mar 2026-Apr 2026
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Reviews (6)
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Soft, until the wire pokes through
Soft, until the wire pokes through
Productthese Maidenform bras are among the comfiest I own, and as someone with sensitive skin they don’t itch, which I really appreciate. I wear them to work and on busy days running errands, and they usually feel fine. That said, a recurring problem has started to show up — the underwire is popping out on several new pieces after only a few wears. Sometimes it pushes through at the front, sometimes near the side seam under the arm. It’s uncomfortable and annoying. I’d be happier if the brand reinforced the stitching or the channel for the wire. For now I’m glad they’re soft and fit well, but I’ll hesitate before buying again.
Drawer full, mixed feelings
Drawer full, mixed feelings
ProductI was folding my drawer last weekend and laughed — I've actually got a rainbow of Maidenform Everyday Modern Demi, no joke. I started wearing this style years ago; first time it felt like it actually fit my shape, comfy underwire, nothing digging in, so I kept buying. The moment I knew I was sold was on a crazy long day; halfway through I forgot I had it on, and that's rare. It's not perfect though — over the last couple of years a few underwires split or slowly started to poke out, and I've tossed more than a handful. I wash on delicate, separately, hang dry, buy from Kohl's or their site. Still, mostly worth it.
Packaging overkill and one bad pair
Packaging overkill and one bad pair
Productthe underwear themselves were mostly acceptable, but the packaging and one bad pair mean I won't be buying again. I ordered seven pairs. Each came in its own oversized plastic bag, plus everything was stuffed into a massive shipping bag, and each pair even had a plastic hanger. It's just excessive. Six of the seven feel fine — not plush, but reasonable for the price. One pair, though, was stiff and scratchy. Oddly I bought three of that style and only one was like that, so quality control seems inconsistent. Worse was the smell. The whole lot had a chemical odor that gave me a sore throat and nausea after I opened the box. I returned the items. If they could cut the single-use plastic and check fabrics for that off smell, I'd try them again. For now I won't recommend them. Short, factual note to others: check return policy and open packages outside if you can.
About Maidenform
Maidenform is a lingerie and shapewear brand that designs and sells women’s intimate apparel, including bras, panties, bodysuits, and shaping garments. The brand focuses on everyday undergarments and figure-support styles for adult women. Maidenform products are distributed through major retailers and online channels. Maidenform is part of HanesBrands Inc., a company that owns and manages multiple apparel brands in the underwear and activewear categories.
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Last update: April 28, 2026
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